Home » House Selling 101 » Selling During the Holidays »
Contrary to popular belief, selling a house between Thanksgiving and the New Year is not a bust. Buyers are serious during the winter holidays, and competition thins with fewer houses for sale. If you’re listing your property in November, here is what you can do to improve your chances of selling around Turkey Day.
Tip #1: Avoid Clutter and Keep the House Clean
When buyers visit, they want to picture themselves living in the house. Too many belongings disrupt their vision and limit the perceived size of rooms and the house overall.
Family visiting during Thanksgiving can add to the clutter. Encourage your relatives to keep spaces clean, and consider hiring professional cleaning services to tidy up before showings. You can also move your own belongings (that you can spare) into storage.
Tip #2: Price Property to Sell
The right price makes buyers merry, or in this case thankful. Your real estate agent should recommend a good price, based on your property’s current condition, age, issues, and comps in the area.
If you do not have a realtor, you can still price the property yourself by:
- Pulling comparable listings;
- Researching the market; and
- Getting an inspection and deducting repairs
If you need to sell fast, lowering your price may be necessary.
Tip #3: Spruce Up House Listing
More people are searching for houses online, so make your listing attractive and word it properly. Any photos you show should be during the warmer seasons, when curb appeal is at its best. Be sure to also stage the interior for photos.
Tip #4: Do Not Go Overboard on Decorations
While it’s fine to get in the spirit of the holiday, you never want to over decorate. Decorations are distracting and can clutter spaces. Focus instead on creating a warm atmosphere that encourages buyers to envision themselves celebrating the holidays in the house.
Tip #5: Send Family Out During Showings
There’s nothing more distracting than a bunch of bodies, making noise and being disruptive. The best thing you can do is let your realtor handle showings, while you and your family go out.
Should you not have a realtor, though, you can show the house yourself. Treat your family to tickets to a museum, movie, or something else entertaining, while you host an open house.
If it’s easier, consider putting your family up in a hotel, so the house is free of bodies and messes at all times.
Tip #6: Enjoy Your Thanksgiving
Do not stress out about selling your house on Thanksgiving Day. Buyers will not be shopping then, nor is it likely that they’ll be searching on Black Friday. So enjoy your Turkey Day with your family.
The holiday is also a good time to relax and recover before you start hosting open houses again or continue with buyer negotiations.
Sell Before or by Thanksgiving
If you need to sell before or by the holiday, consider selling it to a real estate investor. Most investors pay cash for a house “as-is,” without repairs or renovations. There are also no warranties or inspections, and no commissions like a traditional sale.
Investors often cover all closing costs and additional sale fees, saving you money. You pick the closing date, which can be in less than 30 days or in several months. This way, you enjoy a quick closing and can celebrate Turkey Day with family, maybe even in your new home.